I Am Santa Monica Resources

Congratulations on completing the I Am Santa Monica workshop! As you continue to showcase our wonderful destination, please use the SMTT and City of Santa Monica resources included below to enhance your knowledge of the city, elevate your business’ customer service and share with visitors and locals.


Visitor Guide & Map

Showcase the best of Santa Monica with the Official Santa Monica Guide & Map and request a free Santa Monica Official Visitors Guide or Official Visitors Map to be sent to you by filling out this form.

Sustainable Travel

Promote car-free travel by showing how easy it is to get around Santa Monica by bike or Circuit, the city’s free shuttle service. Don’t forget to share where to find the city’s over 120 miles of bike lanes and routes, including approximately 28 miles of green bike lanes, the best places to rent a bike and how to pick up a Circuit!

It’s easy to transfer to and from Santa Monica via the Expo line. Learn how to get to, around and from Santa Monica with the Metro & Busways.

Learn more about the variety of public transportation and sustainable travel options in Santa Monica.

Neighborhood Resource Officers

The Neighborhood Resource Officer (NRO) program operates to address community livability issues by quickly identifying community issues, concerns, problems and crime and coordinate resources to help solve these problems. The city is divided into four distinct patrol areas with Resource Officers assigned to each.

Homelessness Resources

In 2019, The City of Santa Monica created the DEEPeR strategy, which provides a set of tools to empower community members to have safer, more effective interactions with people experiencing homelessness. Watch the city’s series of videos to learn more.

Read more about all the City of Santa Monica is doing to address homelessness in this article written by Santa Monica’s City Manager, David White, in January 2024.

Emergency Preparedness

Prepare yourself and others for emergency situations, including tsunamis and earthquakes. Want to volunteer to assist family, friends, neighbors and the community in small or large scale disasters? Learn more about CERT.

The City of Santa Monica Office of Emergency Management also has a message alert system to warn you of any emergencies or significant public safety incidents such as natural disasters. Learn how to sign up for SMAlerts.

Emergency Disaster Plan

Create a plan to protect your business in the event of an emergency.

Emergency Supplies List

Know the 7 items needed in the event of an emergency.

Have a pet? Prepare for your four-legged family member in an emergency.

Emergency Tsunami Guide

Learn how to recognize and evacuate in the case of a tsunami.

Stay Involved

Follow Santa Monica Travel & Tourism for all the latest destination news and attractions and take advantage of SMTT’s additional resources. There’s always something new and exciting to share!


Enroll yourself or your team now in the free I Am Santa Monica workshop, hosted by Santa Monica Travel & Tourism.

Request Meeting

Host an I Am Santa Monica workshop at your business. Offsite training sessions are available for groups with a minimum of 20 people.

Tourism Award

Every year, we honor specific employees by nominating them for the Thelma Parks Tourism Spirit Award.

Expand I Am

Create your own “I Am” program, designed to educate and inform businesses and employees who live and work in your destination.