What is “I Am Your Destination” & What Benefits does it Offer?
- A customizable, interactive training program designed for the hospitality and tourism industry.
- Provides destination familiarization with your brand message points directly to visitor serving employees through the customizable, interactive training program designed for the hospitality and tourism industry.
- Further positions your DMO as “the” tourism information source on your destination’s brand.
- Engages all levels of community from safety personnel, civic leaders, education, businesses and non-profits.
- Creates “tourism advocates” who are empowered with destination information.
- Develops ongoing synergy and communication with program graduates.
Recent “I Am Your Destination” Participants
Nearly 2,500 of Santa Monica’s hospitality employees are trained on the destination’s brand. Join other “I Am” destinations, including:
- Macon-Bibb County CVB
- Visit Oakland
- Visit Newport Beach
- Visit West Hollywood
- Visit Santa Barbara
- Visit Tri-Valley