From Halloween festivities to Thanksgiving feasts, experiencing the fall season in Southern California is like no other place. There is no need for those heavy jackets and mittens, just grab a scarf and a pair of flip flops when heading out to enjoy the many fall festivities, hotel deals and seasonal specials.


Pumpkin Decorating at Santa Monica Farmers Market
October 20, 8:30am to 1:30pm
Free no-carve pumpkin decorating for kids at the Santa Monica Main Street Farmers Market! Locally grown, bright orange round pumpkins are the perfect canvas for glitter and googly eyes. Create a princess or ghoul, the choice is yours, so bring the little ones to decorate a pumpkin masterpiece that will be admired by all of the trick-or-treaters!

Haunted Heats
October 26, 9am
It’s that time of the year again! Haunted Heats is back and we want to see what you can bring to the contest this year. We’ve seen some crazy and creative costumes. We’ve had so much fun in years past so we’re looking forward to having our mind’s blown by contestants again this year. Novice surfers and grommets are always welcome, the only requirements for this surf contest are a fun attitude, good vibes, and a rad costume.

Rated R Speakeasy at Santa Monica Pier
October 26
Rated R is taking the party from their secret speakeasy location in Glendale and bringing it to the Santa Monica Pier Carousel House for a special event this Halloween! Rated R at the Santa Monica Pier Carousel House will feature all the macabre madness, titillating terrors, and scintillating cinema that guests have come to know and love from the speakeasy, but will be adding to the program a Halloween Costume Contest, special guests, exciting surprises and horror giveaways!

Fishy Fest at Heal the Bay Aquarium
October 26-27
Get in the spirit of the season and celebrate Halloween and Dia de los Muertos (Day of the Dead) at Heal the Bay Aquarium with a “fintastic” Halloween and Dia de los Muertos celebration. The Aquarium, located beach level of the Santa Monica Pier, has spooky, family-friendly activities planned both days. Visit our Dorothy Green Room for our new, expanded glow-in-the-dark deep-sea experience, tip toe (if you dare!) through our marine animal artifact graveyard and create colorful Dia de los Muertos crafts and masks. Face painting and spooky story times are scheduled throughout the weekend as well. All ghosts and goblins are invited to join a 3pm parade on Sunday, October 27. Stepping off in front of the Aquarium, the procession will make its way along the Pier to trick-or-treat from Pier businesses. Schedule of events: Saturday, Oct. 26 at 2pm: Scary Story Time; Sunday, Oct. 27 at 3pm: Santa Monica Pier Costume Parade & Trick-or-Treat; Sunday, Oct. 27 at 3:30pm: Sunday Shark Feeding Presentation.

Pacific Park Light Show on the Santa Monica Pier
October 26-November 3
Celebrate Halloween in Santa Monica and watch a spooky light show on the iconic Pacific Wheel, including a 90ft tall pumpkin and ghost!

Main Street Howl-O-Ween
October 27, 3pm to 6pm
Furry friends and humans are invited to participate in a costume contest for pets, featuring local vendors, scavenger hunt, pumpkin decorating, food trucks and pet friendly exhibitors.

All You Can Carry Pumpkin Patch
October 30, 8:30am to 1:30pm
Join us on Wednesday, October 30th, for an All-You-Can-Carry Pumpkin Patch at the Downtown Market (8:30 am – 1:30 pm or until the pumpkins run out). Just $5 for all the orange orbs you can manage at one time! Find the patch at the intersection of Arizona Ave. and 2nd Street. Oh and remember to wear a great costume too!!

Montana Avenue Halloween Hop
October 31, 3pm to 6pm
Montana Avenue’s Halloween Hop will take place on Halloween night on Thursday, October 31st from 3-6pm! Bring the whole family for a night of trick-or-treating, snacks, shopping and a whole lot of family fun!

Halloween Happy Hour at Esters
October 31, 3pm to Close
Esters Wine Shop & Bar is doing their first Halloween celebration on Thursday, October 31 with an all-night Happy Hour from 3 p.m. to close. For those seeking a classy joint, where costumes aren’t required, one can sip on Happy Hour-priced drinks and bites throughout the evening. If someone’s inclined to dress up and wear a costume, they’ll be amply rewarded with a Free Mystery Cocktail, with the purchase of any food & drinks.

Élephante Beach House presents: Day of the Dead
October 31, 7pm
Join us on the rooftop for Day of the Dead Halloween party with sounds by DJs Sam Blacky and Viceroy. Don’t miss the second annual Day of the Dead Party at Élephante. The rooftop will transform into a celebration of life, with DJs Sam Blacky and Viceroy. Tickets include a complimentary cocktail.

1212 Presents: Dead or Alive A Halloween Bash
October 31, 8pm
That time of the year is near! Join us on Halloween for the spookiest bash in Downtown Santa Monica. BOOgie to killer DJ sets by P-Trix (IF2) and Annalyze (Prism DJs) on the turntables 8-late. No cover and happy hour served all night. This event is 21+.

Halloween Bash at The Craftsman
October 31, 9pm
Join us at Santa Monica’s favorite neighborhood bar for the best party in town! Featuring live band karaoke, a costume contest with cash prizes, scary movies, drink specials and more!

Back to Top


Steak Night at Lunetta
October 16
This fall, Chef Raphael Lunetta and his team are now turning from surf to turf with enlisted help of artesian butcher Jared Standing to bring amazing cuts of meat from his shop on Melrose.

ICE at Santa Monica
November 1, 2019 – January 20, 2020
Every holiday season, Downtown Santa Monica brings a little ice skating to the beachside community and transforms the corner of 5th Street and Arizona Avenue into ICE at Santa Monica, a premier outdoor ice skating rink. The 8,000 square foot rink by the beach offers residents and visitors a little taste of winter without the bite. A great location to celebrate the holidays, ICE at Santa Monica is the perfect place to hang out with friends and family, throw a party in a private event cabana, enjoy a first date or sign up for skate lessons. Join the fun and visit Downtown Santa Monica this season to experience ICE.

Dia De Los Muertos at Woodlawn Cemetery
November 2, 11am to 4pm
The City of Santa Monica presents its 8th annual Día de los Muertos celebration. This family-friendly event celebrates the cycle of life and the remembrance of ancestors with live music and dance, storytelling, workshops, altars, craft vendors and food trucks.

ICE at Santa Monica Grand Opening
November 7, 6pm
Celebrate the Grand Opening of Ice presented by The Plaza at Santa Monica, everyone’s favorite outdoor ice-skating rink located just blocks from the beach and world-famous Third Street Promenade. Enjoy a family-friendly fun evening featuring free skating, food samplings from local eateries, live music, and ice-skating performances. Free and open to the public.

Small Business Saturday
November 30
Shop Small is a movement encouraging people to shop at small businesses; millions of individuals, businesses, and communities have embraced it nationwide. Small Business Saturday is celebrated on the Saturday after Thanksgiving and encourages people to shop small. Small Business Saturday has become a permanent fixture on the holiday shopping calendar. This year, on November 30th, we hope you will join us in shopping small in Santa Monica.

Montana Avenue Small Business Saturday Sidewalk Sale
November 30
Come out to Montana Avenue for Small Business Saturday where there will be a street wide sale event with many stores offering specials.

City of Santa Monica Official Tree Lighting Party
December 5, 6pm to 9pm
Join City of Santa Monica officials for a special tree lighting ceremony on Third Street Promenade and visit with Santa Claus. Free and open to the public.

Main Street Holiday Party
December 7
Join Main Street Santa Monica in a festive night! Stroll Main Street and hop from shop to shop for goodies and good times. There will be music, photo ops with Santa, a tree lighting and a candle light walk, all part of the family festive fun on Main Street in Santa Monica. This annual tradition that starts with a tree lighting at the Heritage Lawn followed by a walk led by Santa, to the famous Shopping Cart tree at Edgemar. You’re invited to a festive night of carolers and holiday parties hosted by your favorite Main Street businesses!

Montana Avenue Holiday Walk
December 7
Find wonderful gifts, have your photos taken with Santa, listen to live music, indulge in great food and drinks. This is a fun night for all!

Homespun Holiday on Pico
December 7
Celebrate the holiday season at the Pico Boulevard farmers Market! There will be live music performances, giveaways, activities and more.

Back to Top


Celebrate fall with seasonal specials, curated exclusively for our hotel guests to enjoy. Indulge in a complimentary hot cider bar, complete with spiced baked goods while cozying up with plush throws on the poolside veranda. Afterward, join us in the Dining Room for Thanksgiving themed specials all season long, such as a classic “Thanksgiving Trio” or a rich pumpkin tarte. Valid October 14-November 30, 2019.

Back to Top


Astro Doughnuts & Fried Chicken
Astro Doughnuts & Fried Chicken kicks off its month-long Pumpkin Spice Takeover with a Party in the Pumpkin Patch. Indulge in fall’s favorite flavor combination in an exclusive menu of comfort foods from a fried chicken sandwich on a savory pumpkin spice doughnut to pumpkin pie doughnuts filled with pumpkin spice pastry cream along with seasonal brews like Kern River Pumpkin Ale. Adding to the fall fantasy, Astro has transformed its back patio into LA’s coziest pumpkin patch where you can enjoy sweet and savory treats and activities including artisanal pumpkin carving, crafting with yarn and fiber studio Gather DTLA, doughnut decorating, and an evening DJ set with dublab. The party goes from 10 am – 9 pm, but Astro will be serving the Pumpkin Spice menu in patch the entire month of October. More information: Valid October 1-31, 2019.

Plus, Astro Doughnuts & Fried Chicken welcomes trick-or-treaters on Halloween. Visit in costume on October 31 to receive a complimentary mini Pumpkin Spice doughnut. Valid October 31, 2019 while supplies last.

Carlo’s Bakery
Fall specials include: Fall unicorn cake with vanilla rainbow cake inside; Fall buttercream wreath cake with black and white fudge cake inside; Pumpkin patch drip cake with black and white fudge cake inside; Leaf fondant cookie. Available September 30-October 12, 2019.

Currency Exchange International
Traveling this summer? Take 50% off the exchange fee for any foreign currency or foreign traveler’s cheque transaction. Valid May 22-December 31, 2019.

Come in for the #SpookyAF Pizza! A Super Spooky, Glittery Halloween Snack-o-Lantern Masterpiece! 10/4 – First Friday Brewery of the Month event with St. Archer! Swing by for loads of fun on Friday night from 5-9pm. St. Archer Swag, Free Samples, and Loads of Fun! Be prepared to welcome St. Archer as the newest member of your family. Featured Beers include St. Archer’s Hazy IPA and Pale Ale. 11/1-11/30 – the Pilgrim Pie! A fantastic Thanksgiving feast pizza with a Mashed Potato base, 1/2 Turkey and 1/2 Ham, Peas, Mozzarella Cheese and topped with Country Gravy and our own special Sriracha Cranberry Sauce. 11/8 – First Friday Brewery of the Month event with Fort Point Brewery! Swing by for loads of fun on Friday night from 5-9pm. Fort Point Swag, Free Samples, and Loads of Fun! Be prepared to welcome Fort Point as the newest member of your family. Featured Beers include Fort Point KSA, Fort Point Galaxy Park IPA.

El Cholo
“Margday Night Football” Happy Hour from 3pm to 10pm on Mondays in our bar and lounge area. Valid September 9-December 23, 2019.

Enterprise Fish Co.
Every Monday & Tuesday 2 lb. Live Maine Lobster + 2 Sides for $42.95. Every Wednesday- $1 Freshly Shucked Oysters (ea). Valid May 20-December 31, 2019.

Up to 25% off mattress! Valid September 25-November 9, 2019.

The Gallery Food Hall & SocialEats
Wine Wednesday: Half off bottles of wine at STRFSH, Paperboy, Petit Harvest, Cada Vez, and Adelaide Coffeebar.
Tapas Thursday at Cada Vez: Half off tapas every Thursday. Excludes garlic chicken skewer and garlic shrimp.
Sake & Sushi Sundays: Half off all sake bottles at Supertoro. Specialty nigiri sushi – 2 pieces for $6 only available on Sunday. Seasonal Crispy Rice $6 – Kabocha squash, albacore, blood orange.
National Pizza Month: Celebrate National Pizza Month all October at Paperboy! Personal pizza, cheese or pepperoni, and a draft beer for $12.

The Independence
Join us for Monday Night Football! The Independence in Santa Monica is now offering $1 beers for Monday Night Football! From kickoff until the final whistle, The Independence will give one beer per each item of food ordered on Monday night. Limit 5 promotional $1 beers per guest. Fall Goods! Introducing our latest version of Chicken and Waffles. Our fall inspired dish includes: Buttermilk Fried Chicken, Apple Cider Maple Syrup, Bacon Candy, Sweet Onion Butter, Belgium Waffle. Available during Saturday and Sunday brunch. Valid September 23, 2019-February 3, 2020.

Malin + Goetz
Visit our shop Thursday nights with your four-legged friend and enjoy sips + treats for dogs + humans. Every Thursday 4pm-6pm, June 6-December 26, 2019.

Michael’s Santa Monica
New Fall Happenings! Mondays: Locals Night – $8 Beer + Shot. $5 Daiquiris. Weekly Food Specials. Tuesdays: 40/40 Anniversary Dinner $40 for 4-Course Shared Dinner. Wednesdays: #WineWednesday for $40/Bottle Monthly Regional Wines Selected by our Sommelier. Thursdays: Paella + Pintxo Night for $40 – Shared Paella Dinner with Pintxos on the House. Valid October 7-December 30, 2019.

Monday and Thursday night football: Extended happy hour through the games and 2-for-$7 special on Bud Light Platinum on Thursday games only. Valid dates listed are approximate. Special will run NFL season. Valid September 30, 2019-February 29, 2020.

Santa Monica Main Street Visitor Center
On Black Friday, take 30% off your entire purchase. Offer excludes tap cards and domestic stamps. Offer valid only at our Main Street location located at 2427 Main Street. Valid November 29, 2019.

Santa Monica Tickets Service
Get your summer show tickets with Santa Monica Tickets Service! $17.76 off any purchase of $200 or more. Valid May 20-September 30, 2019.

Spend $300 in SocialEats gift cards, get $100 on us! Offer only available the first of every month.

Sonoma Wine Garden
Live Piano Lounge: Ring in the fall with live music at Sonoma Wine Garden. Sonoma Live Music Lounge features Pianist Danny Pravder for our October Residency, every Thursday 7-9pm. Enjoy cocktails, wine, dinner, or just the music. Piano will go throughout the restaurant, but the Garden is front row seating to the live performance.
The Grape Escape: Bottles marked down up to 75% off. Discount applies during all happy hours and all day Wine Wednesday. Valid only while supplies last.
Wine Wednesdays: Half price bottles all day Wednesday. Curated by our in-house sommelier. See also “Grape Escape” for wine specials the whole month of October.

Starline Tours
Haunted Hollywood Tour: Beyond the glamour of Hollywood, secrets are kept hush hush year-round, but a dark side emerges once a year around Halloween. The Starline Tours Haunted Hollywood Tours are steeped in Hollywood lore, highlighting forgotten secrets at iconic locations and famous hotspots around Los Angeles. The bus tour includes twisted tales from L.A.’s past about true stories of murder and suicide to unexplained supernatural mysteries, including: A visit to the Roosevelt Hotel, said to house the spirit of Marilyn Monroe, whose shadow has been seen in a full-length mirror once inside her favorite poolside suite; The Greystone Mansion, also known as the Doheny Mansion, the scene of two still-unexplained macabre murders in the ‘20s; The Comedy Store, one of the most haunted buildings in Los Angeles; The strange past of the TCL Chinese Theatre on Hollywood Boulevard, formerly known as Grauman’s Chinese Theatre; Little-known facts about A Nightmare on Elm Street, one of the most successful and frightening horror movies of all time. Starline’s Haunted Hollywood Tour also includes events and places linked to, not only Marilyn Monroe, but River Phoenix, Jim Morrison and his famous room #32 at the Alta Cienega Motel, the hotel (now apartments) where Janis Joplin died (and people can still hear her wailing), Harry Houdini, John Belushi and more. Tickets are $50 per person, and reservations and tickets are available online at (search “Haunted”) or at the Starline Welcome Office at the Hollywood & Highland Shopping Center, the box office in the forecourt of the Chinese Theatre, Starline’s ticket location at the Santa Monica Pier, and at the Starline Anaheim depot. Valid October 1-31, 2019.

Starline Tours
New Starline Express bus saves time, money and sanity traveling to area theme parks for blow-out scary Halloween events. For $25 round trip, passengers arrive at the front entrance with no driving or parking hassles, only to be fully terrorized at Universal Studios ® Halloween Horror Nights ®, enjoy tons of fiendish fun at Disneyland ® Resort, or take on the largest and most haunting Halloween experience in Southern California, at Knott’s Scary Farm inside Knott’s Berry Farm ®. Please check the website under transportation (Starline Express) for the full details. For more information and to book tickets, go to or visit and type Starline Express in the search bar. Valid October 1-December 1, 2019.

Trio Fitness
For the month of October, get 15% off personal training services. Valid October 1-31, 2019.

Come in for Happy Hour from 3pm to 5pm and get 3oz taken off your weighed yogurt. Valid only at Pico and Lincoln location October 18-19, 2019.

Back to Top


Are you a Santa Monica business with a Fall or Holiday special or event? Submit now