Women presenting Santa Monica during a Sales Mission.

Canada Sales and Media Mission

June 3-6, 2024

Toronto and Montreal

Join SMTT on our Canada Sales and Media Mission, June 3-6, 2024 in Toronto and Montreal. This Mission is designed to provide SMTT partners with the opportunity to train and network with key contacts within the Canada market.

Register Here

Canada Sales and Media Mission

The mission will include:

  • Destination and product trainings with key tour operators, travel agencies, and meeting planners
  • Meetings and product discussions with key trade partners
  • Santa Monica hosted events for top trade & MICE clients as well as media

Participation is received on a first to register basis. To express your interest, please complete the registration form.

All opportunities are confirmed upon minimum partner participation. Your participation will be secured upon receipt of final payment and signed guidelines. Please note the partner fair share fee is non-refundable.

Minimum and Maximum Participation

Minimum: 2
Maximum: 5

Who Should Come

Santa Monica tourism businesses who are interested in maintaining and expanding their presence in the Canada market.

Review Visit California’s Canada market profile here.

Fair Share Fees


All airfare, accommodations, transportation and meals are the responsibility of the partner unless otherwise specified by SMTT. SMTT will provide recommendations on room block opportunities and flights as it is strongly encouraged that we all overnight in close proximity. Travel expenses are not included.

The following are included in your fair share partner fee:

  • Pre-marketing initiatives to clients and/or mission attendees (where applicable) which may include direct mail pieces, e-newsletter highlights, logo inclusion on all collateral and invitations and printed marketing pieces
  • Collateral design and production
  • Event expenses such as client event, dinners, lunches, gifts, etc.
  • Delegation transportation to/from mission events and to/from designated hotel
  • Post-mission recap, client contact information and photos
  • Recommendations on room block opportunities and flights


Click here to register
Deadline: May 17, 2024

Contact Information

Contact our team at 310-319-6263 or ootero@santamonica.com.