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Shop Small is a movement encouraging people to shop at small businesses; millions of individuals, businesses, and communities have embraced it nationwide. Small Business Saturday is celebrated on the Saturday after Thanksgiving and encourages people to shop small. Small Business Saturday has become a permanent fixture on the holiday shopping calendar. This year, on November 30th, we hope you will join us in shopping small in Santa Monica.

Montana Avenue Merchants Association, Buy Local Santa Monica and Santa Monica Travel & Tourism are proud to be part of the national Small Business Saturday event, organized by American Express. Find the perfect gifts, support your local businesses and enjoy the festivities. Don't miss holiday shopping and sidewalk sales in many small shops in Santa Monica. Help celebrate small businesses in Santa Monica by checking out the unique shopping and experiences this community has to offer.

For a list of local businesses, visit the Buy Local Santa Monica website.

Plus: Come out to Montana Avenue for Small Business Saturday where there will be a street wide sale event with many stores offering specials.