Connexions californiennes : Santa Monica se tourne vers les médias sociaux pour attirer les touristes chinois
Mis à jour le 22 juillet 2022 dans Articles de presse
Posted October 25, 2018
The scenic birthplace of the original Muscle Beach might seem like an unusual choice for Chinese tourists, but the beach town’s luxury shopping and renowned sights have proven to be a growing draw, in part due to Santa Monica Travel & Tourism’s outreach program.
Jing Travel spoke with Misti Kerns, President and CEO of Santa Monica Travel & Tourism about what they’ve been doing to engage the China market and what’s been working for them.
– Jing Travel, August 17, 2018
