Pvolve Opens New Studio in Santa Monica

Pvolve, a rapidly expanding boutique fitness franchise, is set to open a new location in Santa Monica, California this September. Established in 2017 by Rachel Katzman, Pvolve offers a science-driven, low-impact fitness method that combines functional movement with resistance equipment to improve strength, mobility, posture, and balance. In 2023, actress Jennifer Aniston joined Pvolve as a partner, calling the method “transformational.” The new 1,900-square-foot Santa Monica studio will feature a modern design, luxury amenities, patented equipment, and a beauty bar with brands like R+Co and Public Goods. Paige Gilson, a fitness expert and marketing professional, will manage the new location.